30+ Years of Transforming Property Management Leadership & Workplace Performance
Rich George is a nationally recognized leadership coach, organizational consultant, and the founder of NOI Coach and ApartMentor. With over three decades of hands-on property management experience, Rich has overseen more than $2 billion in real estate assets and directed over $100 million in capital reinvestments. His career spans every level of multifamily operations—from frontline management to executive leadership.
Known as a master communicator and team builder, Rich specializes in talent development, executive coaching, and operational culture. He has trained tens of thousands of housing professionals across North America, equipping them to lead through change, resolve high-stakes workplace conflict, and build resilient, profitable operations.
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Key Credentials & Expertise:
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Founder & Lead Coach: NOI Coach & ApartMentor
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Asset Leadership: Overseen $2B+ in multifamily portfolio valuation
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Core Focus: Executive Coaching, Team Building, Conflict Resolution & Performance Operations
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Education Philosophy: Believes compliance isn't just about avoiding lawsuits—it’s about creating a culture of excellence and operational clarity.
"That Fair Housing Guy™" | 46+ Years of Frontline-to-Executive Housing Authority
Doug Chasick, CPM®, universally known throughout the multifamily housing industry as "That Fair Housing Guy™," brings over 46 years of real-world property management, leasing, and compliance experience to Fair Housing Express. Doug’s journey began on the front lines as a resident manager of a 524-unit apartment community and culminated in serving as President and CEO of five major real estate companies managing more than 28,000 apartment units.
A Senior Instructor on the National Apartment Association Education Institute (NAAEI) faculty and former President of the Fair Housing Institute, Doug has educated over 100,000 housing professionals, attorneys, and association leaders nationwide. He is also the co-author of “Fair Housing and Beyond” (published by IREM & NAAEI) and frequently serves as an expert witness in fair housing litigation.
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Key Credentials & Expertise:
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Designations: Certified Property Manager (CPM®), Senior NAAEI Faculty Member
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Portfolio Scale: Former CEO managing 28,000+ residential units across 5 firms
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Co-Author: “Fair Housing and Beyond” (Official IREM/NAAEI Coursebook)
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Education Philosophy: Dedicated to taking the confusion and fear out of fair housing laws by making compliance practical, understandable, and everyday-applicable.